If, like me you’ve amassed a huge online library of classes built up since March 2020, you’ll be thinking about how to monetise your video archives and sell to a larger audience.
A good solution is for you to start a Membership Website. This gives you the options of selling your different as stand alone courses, or you can opt to bundle all your classes into a monthly membership plan. The possibilities are endless.
Your website provides the perfect platform to showcase your online classes – plus the weblinks can be used to promote everything onto Social Media therefore increasing your exposure. Once you’ve created and uploaded your videos to YouTube or Vimeo they are automatically copyrighted to you, meaning you have full rights to them and can choose where they should appear. Prior to writing this article I always added the links to my videos, however I have discovered that this is not always the perfect solution.
The Benefits of Embedding your Videos
For example, have a look at my video explaining about my Membership Site – https://youronlinestudio.beaumontbodys.com/. You can play the video directly from the website without going to YouTube. This means that the reader won’t get distracted and hopefully sign up to my Membership Site.
Please note that there are drawbacks if you are using YouTube, as adverts will pop up. A better solution is to go use Vimeo for uninterrupted and ad free viewing especially for your online memberships. It’s a good idea to use both platforms as YouTube will help you with your Search Engine Optimisation (SEO).
The best option to include videos on your website is to embed them. This means that your videos can be viewed on your website without the viewer being directed to third parties.
Linking your Videos
Linking your videos via a URL makes it easier for the users to share your content – even if it’s set to Unlisted. There’s also the added distraction of other peoples video recommendations and linked videos can also take longer to load.
How to display your videos in your WordPress Website
Once you’ve got your page all set up, it’s time for you to add in your video content. Using WordPress and the Divi Builder it’s really easy to do. Follow this instructional video to find out how easy it is to add a YouTube video to your website…
To add your videos in from Vimeo, simply click the chain link icon on your video and the option to copy or embed your video displays. Use the same process to add in the video code or link.
